Guide

Highlight Your Best Offer on Your Storefront

Use the most visible area of your ordering page for campaigns, new products, special menus, or important notices. Link the banner to a product, category, or campaign so guests reach the right content in one tap.

Explore Banner Management
Summer Menu Is Live View Menu
Desktop
Mobile

Placements

Where banners work best

Use banners not only for campaigns, but at different points of the ordering journey. Choose the right surface for each message.

1

Hero banner

For the main campaign or featured offer.

2

Campaign strip

For short promotions, free delivery, or limited offers.

3

Category banner

To highlight a menu category or product group.

4

Cart banner

To suggest add-ons that raise cart value.

5

Popup / modal

To capture attention when a behavior occurs.

6

Mobile sticky banner

A persistent CTA along the bottom of the mobile screen.

7

Info banner

For hours, busy periods, delivery times, or special notices.

Scheduling

Plan campaigns in advance

Set start and end dates so banners publish automatically. When the window ends they deactivate — seasonal and time-based offers can be prepared ahead.

Aug 1–15Summer menu campaign
12:00–15:00Lunch menu
Fri–SunWeekend offer

You no longer need to turn each campaign banner on and off by hand.

Devices

Separate designs for mobile and desktop

Guests arrive from different devices. Prepare desktop and mobile banner assets so both screens stay readable.

Desktop creative

Optimized for wide hero and campaign areas.

Mobile creative

Vertical ratio with an easy-to-tap CTA.

Responsive display

The right asset and layout are selected by device.

Different aspect ratios

Stays readable on desktop and phone without awkward crops.

Conversion

Steer guests from banner to order

Do not only show an image — connect it to action. The CTA can take guests straight to the related content and shorten the path to order.

  1. 01Banner
  2. 02Click
  3. 03Product / category
  4. 04Cart

Sample CTAs

View menuOrder nowSee campaignSee burgersDiscover the new menuBrowse desserts

Behavior

Show the right message at the right time

Instead of one message for everyone, decide when each banner appears. It becomes a communication tool for specific stages of the ordering journey.

First visit

Welcome offer for new guests.

Idle in cart

Suggest a complementary item.

Exit intent

A special offer for guests about to leave.

Busy period

Notify that prep time is longer.

After a delay

Show a campaign to guests still browsing.

Languages

Multilingual banner management

If you use a multilingual ordering page, show banner copy in the guest’s selected language. Title, description, and CTA can be defined per language. Pair with the multilingual online menu.

TR

Yaz Menüsü Başladı

Menüyü Gör
EN

Summer Menu Is Live

View Menu
DE

Sommerkarte ist da

Menü ansehen

Measurement

Measure banner performance

Treat banner management as a measurement surface, not only a publishing tool. See which creative, offer, or CTA drives engagement and improve the next campaign.

12.4KImpressions
1.860Clicks
%15Click-through rate (CTR)
  • Visits from the banner
  • Campaign conversion

Tips

Use banner management well

Apply these practices for more effective banners.

  • Do not feature too many campaigns at once.
  • Keep the banner message short and clear.
  • Tie the CTA directly to an order action.
  • Optimize mobile creatives separately.
  • Auto-close campaigns when they expire.
  • Judge results by clicks and order impact, not impressions alone.
  • Keep informational banners separate from sales banners.

Continue: çok dilli online menü, restoran pazarlama stratejileri, online sipariş sistemi özellikleri, pazarlama otomasyonu.

Put your campaign at the center of the ordering page

With FoodEmp, manage placements, scheduling, multilingual copy, and performance in one panel — and send guests to the right offer in one tap.

Explore Banner Management Contact us