Comparison

Your Own Ordering System or Getir Yemek?

Getir Yemek provides access through a ready customer base and fast delivery network. Your ordering system lets you control commission costs, keep customers under your brand and manage delivery on your terms.

We compare them as two ordering models serving different goals, not as direct rivals.

Getir Yemek Ready traffic + fast delivery
Your Ordering System Lower unit cost + customer ownership
Makes reaching new customers easierKeeps repeat orders with the business
Platform delivery networkYou manage delivery
Per-order commissionFixed/package cost

Two models

What do the two models represent?

Getir Yemek

  • Ready customer traffic
  • In-app discovery
  • Platform delivery network
  • Orders via platform
  • Commission-based model
  • Platform rules

Your Ordering System

  • Your domain
  • Your brand
  • Web ordering
  • QR ordering
  • Pickup and delivery
  • Your customer data

One makes reaching customers easier; the other brings customers and order economics to your business.

Comparison

Differences between your ordering system and Getir Yemek

Cost model

Fixed / package cost

Commission per order

Customer data

With your business

On platform

Brand experience

Fully yours

Inside platform

New customers

Your marketing

Ready platform traffic

Menu control

Full control

Platform rules apply

Customer relationship

Direct

Via platform

Delivery

Own courier / integration

Platform delivery network

Delivery zone

You decide

Platform coverage

Campaigns

You decide

Platform campaigns matter

Repeat orders

You manage

Via platform

Marketplace

Where is Getir Yemek strong?

Ready customer traffic

Reach the platform audience without finding customers from scratch.

Fast delivery infrastructure

Platform courier network can help businesses without their own delivery operation.

Discovery

Customers can discover you via search and categories even if they don't know you yet.

Operational ease

A practical model for businesses that don't want to manage couriers themselves.

Own channel

What does your ordering system give you?

Control commission costs

Direct orders don't pay marketplace commission.

Direct customer relationships

Customer details and order history stay in your system.

Highlight your brand

Customers order from your brand, not a marketplace list.

Manage delivery yourself

Set zone, fees and working model with your courier or delivery integration.

Delivery

Impact of the fast delivery model on your business

Courier dependency

When delivery relies on the platform courier network, capacity may be outside your control.

Prep time pressure

Fast delivery expectations can create kitchen prep pressure.

Delivery zone

Areas outside platform coverage may be unreachable.

Delivery cost

Delivery and courier costs should be evaluated alongside commission.

Your own courier model

With your ordering system, set delivery policy using your courier or integrations.

True cost

Getir Yemek's real cost is not just commission

Commission + delivery/courier + campaign contribution + ads = real order cost

  • Revenue commission
  • Delivery / courier fee
  • Campaign contribution
  • Ads / promotion
  • Payment and service fees
  • VAT impact

Evaluate real margin left to the business, not commission rate alone.

Decision

Getir Yemek or your ordering system?

If you need new customers

Getir Yemek can be advantageous for ready user base and new customer acquisition.

If commission costs rose

Your ordering system stands out; fixed cost works better for repeat orders.

If you have your own couriers

Your ordering system gives more control over zone, fees and hours.

If you're newly opened

Using both can make sense: marketplace for new customers, your system for repeat orders.

Hybrid model

Grow your ordering system without leaving Getir Yemek

The goal is not to quit Getir Yemek but to grow direct orders over time.

  1. Reach new customers via Getir Yemek.
  2. Add your ordering system QR code to packaging.
  3. Offer loyalty benefits for direct orders.
  4. Send Instagram and Google traffic to your order page.
  5. Manage repeat orders with SMS, campaigns and loyalty.
  6. Compare order and profitability data across both channels.

Break-even

When does your ordering system become more advantageous?

Monthly Getir Yemek cost

Monthly order revenue × total commission/cost rate

Your ordering system cost

Monthly fixed system cost + payment processing fees

As order volume grows, fixed system cost per order decreases.

FAQ

Frequently Asked Questions

Do I need to leave Getir Yemek?

No. You can use both models together.

Is there commission in my ordering system?

Direct orders have no marketplace commission. Fixed/package system cost and payment processing fees apply separately.

How do I redirect Getir customers to my system?

Use QR codes on packaging, direct-order benefits and repeat-order communication.

Can I use couriers like on Getir Yemek?

Yes, with your own couriers or supported delivery integrations.

Is my ordering system cheaper?

Depends on order volume, margins, delivery model and services used. Fixed cost divided by volume can lower unit cost.

What is Getir Yemek's commission rate?

Rates vary by contract, service model and period. Use total cost in your current contract.

Reduce commission, collect orders in your system

You don't have to leave Getir Yemek. Build your ordering system to reduce commission on direct orders and bring customers back under your brand.