Comparison
Your Own Ordering System or Trendyol Yemek?
One model brings ready customer traffic; the other keeps orders and customer relationships under your brand. Compare cost, customer, brand and control.
You can use both together.
- Marketplace app
- Multiple restaurants
- Commission / platform relationship
- Restaurant's own brand
- Your own domain
- Order → customer → business
Short answer
What's the difference in brief?
Two models
Two models meet different needs
See also Yemeksepeti, Getir Yemek, Migros Yemek and Uber Eats. Also commission-free ordering, white-label vs marketplace and marketplace commissions.
Trendyol Yemek
- Ready customer traffic
- Restaurant discovery
- Marketplace visibility
- Platform infrastructure
- New customer acquisition
Your Ordering System
- Your domain
- Your brand
- Your menu
- Direct ordering
- Customer relationship
- Repeat orders
Marketplace provides access. Your ordering system strengthens customer relationships and margins.
Scorecard
Differences between your ordering system and Trendyol Yemek
Cost model
Customer relationship
Customer data
Brand experience
New customer reach
Menu and price control
Campaign control
Competition
Payment
Loyalty and repeat orders
Operations
Control
Decision
Which model fits you better?
If your priority is reaching new customers quickly
You can benefit from Trendyol Yemek's ready traffic and in-app discovery.
Your ordering system's advantage: repeat orders and growing your own customer base.
If your priority is controlling margin and customer relationships
Your ordering system stands out: no marketplace commission, your campaigns, your customer relationship, your brand experience.
Own channel
What does your ordering system give you?
Reduce commission costs
Direct orders do not pay marketplace commission.
Manage customer relationships
Build repeat orders, loyalty and campaigns in your own system.
Highlight your brand
Customers meet your brand directly, not in a list with rivals.
Set your own campaigns
Plan discounts and promotions according to your margin.
Use your data
Make better decisions from order and customer data.
Create your ordering experience
Manage web, QR, pickup and delivery under your brand.
True cost
When evaluating Trendyol Yemek cost, look beyond commission alone
Revenue commission
Campaign and discount contribution
Ads / promotion
Delivery and service costs
Payment and other fees
What matters is not the commission rate but the real profit left per order.
Sample calculation
Same order, two cost models
Sample calculation. Real costs vary by contract and usage model.
As order volume grows, fixed cost per order decreases.
Hybrid model
You don't have to leave Trendyol Yemek
Let the marketplace bring new customers; let your ordering system keep them with you.
- Trendyol Yemek
- New customer
- Restaurant
- First order
- Your Ordering System
- Repeat order
- Loyalty
Implementation
How to transition from marketplace to your ordering system
- Create your ordering systemLaunch your order page with your domain and brand.
- Create your QR codeUse on packaging and receipts.
- Take direct orders from GoogleSend traffic from Google Business Profile to your order page.
- Offer repeat-customer benefitsUse loyalty points, campaigns or special offers.
- Measure resultsCompare order volume and profitability across both channels.
Priority
What is your priority?
FAQ
Frequently Asked Questions
- Do I need to leave Trendyol Yemek?
No. You can use both systems together.
- Is there commission in my ordering system?
Direct orders have no marketplace commission; infrastructure and payment services have their own costs.
- How can I redirect Trendyol Yemek customers to my system?
Via QR codes, packaging/receipts, Google and social media.
- Is an ordering system suitable for small restaurants?
Yes. Especially meaningful for businesses with repeat customers.
- Does Trendyol Yemek bring new customers?
One of the main marketplace advantages is ready platform traffic and discovery.
- Can I use both at the same time?
Yes. Use both channels to separate new customer acquisition from direct orders.
Build your ordering system without leaving the marketplace
Take online orders under your brand, reduce commission costs and collect repeat orders in your own system.